SONGROOST / VISUAL IDENTITY / FIRST EDITION
A little warmth.
A little song.
A home for the music you play. Our look pairs the warmth of a well-loved songbook with the clarity of a useful everyday tool. Friendly enough for practice. Confident enough for the stage.
songroost.songroost.The bird and the perch.
A small songbird with its tail up, standing on a perch that gives it a home. The mark uses a simple silhouette so it can travel from a browser tab to an app icon.
A warm, grounded palette.
Songbook cream#F8F5ED
Midnight ink#202F36
Chorus coral#E75B3A
Garden green#335E51
Golden hour#E8BF59
Use ink for body text, cream for breathing room, and coral for emphasis. On cream, use the darker coral #B83920 for small text. Green signals progress; gold adds warmth.
A familiar voice. A clear rhythm.
Your songs.
Ready to play.
Gather your songs.
Find your focus.
Play your next set.
Use generous serif headlines, concise everyday language, and clear sans-serif controls. Encourage a little progress. Avoid streak pressure, exaggerated promises, or language that makes practice feel like work.
Give it room to sing.
Leave clear space around the mark equal to one quarter of its width. Use the full-color mark at 32 pixels or larger where possible, and the single-color silhouette for very small uses. Keep the proportions intact; avoid added gradients, outlines, or shadows on the logo itself.
Public name: Songroost. Wordmark: songroost. Tagline: Your songs. Ready to play.